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Tag Archive for Millennials

86% of Millennials Use Phone to Transact

Millennials are quickly adopting their smartphones to make payments and, as the generation that invented the selfie, consider the phone’s camera an integral part of transacting, according to a new report from Zogby Analytics commissioned by Mitek. Of the more than 1,000 18-to-34 year olds polled, 86 percent said they make purchases and conduct transactions with their mobile phones and more than 10 percent do so daily. Half reported making transactions and purchases via mobile Websites or apps “at least a few times a week,” and 72 percent do so at least monthly. Only 11 percent have never made a mobile purchase, according to the survey results.

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