In Spain, almost seven out of ten internet users, which corresponds to 19.2 million Spaniards, shop online, according to recent research data.
The average of online consumer orders is three times per month, while spending an average of EUR 70 per order. In 2013, it was just 44% of the internet users in Spain who shopped online. In 2015, it’s 67%, or a percentage point increase of 23%, a new study from the Interactive Advertising Bureau (IAB) shows. Read more