MasterCard’s digital wallet MasterPass has made its European debut in the UK.
MasterPass is a digital service that allows consumers to use any payment card or enabled device to discover enhanced and secure shopping experiences with just a click, tap or touch – online, in-store or anywhere. It moves payments forward by allowing the consumer to safely store all their payment, store card, loyalty, shipping and billing address details in one place and gives consumers the ability to make a payment from wherever they are with whatever device they have.
Already available in the US, Canada and Australia, the service includes in-store mobile check out capabilities, via NFC or QR codes, as well as digital wallet and VAS offerings.
The full MasterPass suite of services includes:
• MasterPass checkout services – provides retailers with a convenient way to accept electronic payments online and in-store from any MasterPass connected wallet. When in-store, MasterPass will work with NFC and QR codes to provide consumer choice about the best way to pay, whether with cards or mobile.
• MasterPass connected wallets – providing banks, retailers and other partners with their own branded MasterPass wallet or ability to connect their proprietary wallet to the MasterPass acceptance network.
• MasterPass value added services – enriching the shopping experience before, during and after checkout, integrating services such as loyalty programs, as well as Priceless offers and experiences.
MBNA is confirmed as one of the first issuers on the MasterPass platform in the UK.
According to MasterCard Advisor’s SpendingPulse data, total UK year-on-year e-commerce sales grew by more than 12% in May 2013, compared to just 3% growth in overall UK retail sales for the same month in 2012.